Category Archives: Acquity Group

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Get to Know AG!

Exciting things are happening around the office, and it seems like we’re going a hundred miles a minute. Take a few minutes, grab a cup of coffee and sit down with an Acquity Group team member to learn more about

Tim-vid-shadow

Get to Know AG!

Exciting things are happening around the office, and it seems like we’re going a hundred miles a minute. Take a few minutes, grab a cup of coffee and sit down with an Acquity Group team member to learn more about

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Honorable Prime Minister of Zimbabwe Visits Acquity Group

The Right Honorable Prime Minister of Zimbabwe, Morgan Richard Tsvangirai, joined executive leadership and CEO at Acquity Group. The visit comes just a few months before the next general election. The afternoon brought a lively discussion between the Prime Minister,

IMG_2547

Honorable Prime Minister of Zimbabwe Visits Acquity Group

The Right Honorable Prime Minister of Zimbabwe, Morgan Richard Tsvangirai, joined executive leadership and CEO at Acquity Group. The visit comes just a few months before the next general election. The afternoon brought a lively discussion between the Prime Minister,

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New Whitepaper! Enriching the Mobile Customer Experience

Developing a successful engagement strategy for mobile customers requires a careful blend of tools, techniques, and cross-channel alignment. Global adoption of smartphones and tablets continues to accelerate at a rapid pace. In fact, there are 1.1 billion mobile 3G users

infographic_2013DigTrends-shadow

New Whitepaper! Enriching the Mobile Customer Experience

Developing a successful engagement strategy for mobile customers requires a careful blend of tools, techniques, and cross-channel alignment. Global adoption of smartphones and tablets continues to accelerate at a rapid pace. In fact, there are 1.1 billion mobile 3G users

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Beyond Usability

AG’s Jeff Werness, Sr. Manager of Interaction Design at our Chicago Studio, recently spoke at the Chicago Interaction Design and Development Meetup to talk about designing for emotional engagement. Check it out!

Usability-JeffW-vid-shadow

Beyond Usability

AG’s Jeff Werness, Sr. Manager of Interaction Design at our Chicago Studio, recently spoke at the Chicago Interaction Design and Development Meetup to talk about designing for emotional engagement. Check it out!

BlackFriday

How Social Media Influences Shopping’s Biggest Holiday

Well, the 2012 holiday shopping season has officially started with this past weekend’s Black Friday (or its full name “Black Thursday Evening through the Middle of the Night continuing on Friday and capping with Cyber Monday”). Companies are reported to

BlackFriday

How Social Media Influences Shopping’s Biggest Holiday

Well, the 2012 holiday shopping season has officially started with this past weekend’s Black Friday (or its full name “Black Thursday Evening through the Middle of the Night continuing on Friday and capping with Cyber Monday”). Companies are reported to

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Your Mobile App and the Brick and Mortar: Three Mobile-Enabled Performance Indicators You Should Be Measuring

It is one of the great ironies of multi-channel retail: once a consumer enters a store, where the overwhelming percentage of overall retail sales occurs, the retailer loses visibility to the consumer’s experience with the brand. Countless fortunes have been

mobileApp-B&M-shadow

Your Mobile App and the Brick and Mortar: Three Mobile-Enabled Performance Indicators You Should Be Measuring

It is one of the great ironies of multi-channel retail: once a consumer enters a store, where the overwhelming percentage of overall retail sales occurs, the retailer loses visibility to the consumer’s experience with the brand. Countless fortunes have been

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Part 2: The future of Healthcare is now.

The Challenge. In a previous post, we talked about the user challenges and opportunities Obamacare presents for health insurers. Back in 2011, our “Driving Health Insurer Success Through Digital” white paper advised that “health insurers will need to create highly

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Part 2: The future of Healthcare is now.

The Challenge. In a previous post, we talked about the user challenges and opportunities Obamacare presents for health insurers. Back in 2011, our “Driving Health Insurer Success Through Digital” white paper advised that “health insurers will need to create highly

healthcare-shadow

The future of Healthcare is now. What this means to businesses and consumers.

If you can push past the political ping-pong surrounding Obamacare (a tall order, admittedly), one of its most intriguing outcomes is the opportunity – and crisis – it creates for health insurance brands. The five-second background: The Patient Protection and

healthcare-shadow

The future of Healthcare is now. What this means to businesses and consumers.

If you can push past the political ping-pong surrounding Obamacare (a tall order, admittedly), one of its most intriguing outcomes is the opportunity – and crisis – it creates for health insurance brands. The five-second background: The Patient Protection and