Category Archives: Digital Marketing
New Whitepaper! Enriching the Mobile Customer Experience
Developing a successful engagement strategy for mobile customers requires a careful blend of tools, techniques, and cross-channel alignment. Global adoption of smartphones and tablets continues to accelerate at a rapid pace. In fact, there are 1.1 billion mobile 3G users
New Whitepaper! Enriching the Mobile Customer Experience
Developing a successful engagement strategy for mobile customers requires a careful blend of tools, techniques, and cross-channel alignment. Global adoption of smartphones and tablets continues to accelerate at a rapid pace. In fact, there are 1.1 billion mobile 3G users
How Social Media Influences Shopping’s Biggest Holiday
Well, the 2012 holiday shopping season has officially started with this past weekend’s Black Friday (or its full name “Black Thursday Evening through the Middle of the Night continuing on Friday and capping with Cyber Monday”). Companies are reported to
How Social Media Influences Shopping’s Biggest Holiday
Well, the 2012 holiday shopping season has officially started with this past weekend’s Black Friday (or its full name “Black Thursday Evening through the Middle of the Night continuing on Friday and capping with Cyber Monday”). Companies are reported to
VIDEO: What IS Brand eCommerce™?
Watch – or read – and learn!
Facebook Ads & Exchanges: Best Practices 2012
Facebook continues to expand their advertising model to improve ad revenue. With the addition of a Facebook Ad Exchange, advertisers will be able to use all the bells and whistles of display data targeting that exist across DSP solutions. They
Facebook Ads & Exchanges: Best Practices 2012
Facebook continues to expand their advertising model to improve ad revenue. With the addition of a Facebook Ad Exchange, advertisers will be able to use all the bells and whistles of display data targeting that exist across DSP solutions. They
The Digital Disruption of B2B
While consumer brands and retailers are grabbing the limelight when it comes to digital disruption and innovation, a bigger transformation is occurring in the B2B space.
The Digital Disruption of B2B
While consumer brands and retailers are grabbing the limelight when it comes to digital disruption and innovation, a bigger transformation is occurring in the B2B space.
Acquity Group Certified as Google Search Engine Marketing Partner
Acquity Group’s search marketing and analytics practice recently received certification as a Google Ad Words partner recognizing both our on-going relationship with Google and the thought leading search experts within our company*.
Acquity Group Certified as Google Search Engine Marketing Partner
Acquity Group’s search marketing and analytics practice recently received certification as a Google Ad Words partner recognizing both our on-going relationship with Google and the thought leading search experts within our company*.
Facebook vs Google Advertising
While many of our clients are investing in both Google AdWords and Facebook Ads, I find that many digital marketing executives haven’t deeply thought about why they are investing in Facebook ads, Google AdWords or both. Secondarily and probably more
Facebook vs Google Advertising
While many of our clients are investing in both Google AdWords and Facebook Ads, I find that many digital marketing executives haven’t deeply thought about why they are investing in Facebook ads, Google AdWords or both. Secondarily and probably more
2012 and the Agility Advantage
This is usually a good time of year to make predictions; in the digital world the opportunities are endless.
2012 and the Agility Advantage
This is usually a good time of year to make predictions; in the digital world the opportunities are endless.
